Pokémon's 30th Anniversary TCG Gets a Huge New Drop, But There's a Catch
Major stores like Target, Best Buy, and Walmart are all getting new Pokémon TCG 30th Anniversary products, but each retailer has quirks worth knowing.
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6 STORIESReporting and perspectives on 30th anniversary.
Target's Pokémon 30th Anniversary event leaves parents angry and confused
Misinformed parents were expecting a family-oriented Pokémon 30th Anniversary TCG event at Target
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Best Buy announces official Pokémon 30th anniversary TCG event with freebies
Pokémon TCG fans will likely receive a Mewtwo promo card and other free 30th Anniversary goodies
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Target launches Pokémon event quietly meant to stop adults from buying all the cards from kids
Target's special 30th Anniversary Pokémon event will give out a promo card, goodie bag, and plenty of TCG products
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Pokémon Officially Confirms Its Most Massive 30th Anniversary Release Yet: A 1,500-Page Art Book Trilogy
Game Freak has revealed cover art for its official 30th anniversary art books, a three-volume, 1,500-page compendium spanning Pokémon Red, Blue, and Green through Pokémon Legends: Z-A, releasing Dec. 18, 2026 at ¥5,500 (about $35) per volume.
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Pokémon 30th Anniversary TCG Release Hits a Depressing New Low as Retailers Exploit Fan Demand
Dick's Sporting Goods and GameStop are taking advantage of fans who want the Pokémon TCG's 30th anniversary set, with markups as high as 172.85% over MSRP.
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